Market environment is a marketing term which refers to the factors and forces that affect a firms ability to build and maintain successful relationships with the customers in marketing terms there are two main environmental factors ie macro environmental and micro environmental macro environmental is national larger societal forces that . Analysis of marketing environment 1697 words 7 pages essay in marketing 5 12 16 marketing reference this disclaimer this work has been submitted by a student this is not an example of the work produced by our essay writing service you can view samples of our professional work here. The marketing environment consists of a complex set of interacting forces and influences outside the marketing department of an organization the marketing environment affects the organizations ability to build and maintain mutually beneficial relationships with its target customers. Essay market environment according to 2007 it states that the market environment is a marketing term and refers to factors and forces that affect a firms ability to build and maintain successful relationships with customers. There are two categories of variables in the marketing environment that shall shape all aspects of a companys strategic plans 1macro environmental bla bla writing marketing marketing environment marketing environment essay sample
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